TOP 10 SEO TOOLS FOR YOUR BUSINESS
SEO(Search engine optimization ) is using tools to improve your online presence or traffic for you business. The objective of search engines is simple. They want the most relevant search results to be displayed. You will need a host of SEO tools to get your website ranked higher than it is today. Here are some SEO tools that you should be using in 2020. For convenience, we are listing the top ten tools and then we shall highlight which tools are best for what specific purpose.
But before that one vital thing that you should know about SEO is that, there are three types of it namely – black hat, white hat and grey hat. Sounds funny right? Well, this decides the kind of online person you are. A black hat SEO in simple terms contains duplicate content, stuffed with keywords and inappropriate backlinks and stuffed with non-relevant content. A white hat SEO, on the other hand, is a polished one that has good, reasonable content, relevant images and backlinks and has a quality language with detailed attention to grammar and the style of writing. The centre space of this is called a grey hat SEO that has a good blend of the right and the not so right type of optimization. Grey hat SEO is essential to keep your website balanced.
Promotion of your business : at this time every business need to promotion for getting more customer. They need to interested in promoting their brnd across all the plateforms. It is directly or indirectly helps you reach your targeted audience and sales quickly.
Now we can see some tools which can helps in our business
Google nalytics and search console
Google keyword planner
Seo small tools
Google my business
Google analytics and search console:
Google Analytics is the best SEO tool for small businesses. Being one of the best marketing tools for small business, this tool provides you with more number of features than you can ever imagine. Analytics provides insights on who visit your web page, most frequently viewed pages and how visitors land on your page.
the console has a set of tools and reports that help identify errors or improvement areas in your website. It was formerly known as Google Webmaster Tool. It tracks indexing and crawling reports. It mainly focuses on organic visibility and search for your website. It is one among the most preferred tools.
Moz was founded by Rand Fishkin and Gillian Muessig in 2004. It was called SEOmoz, and started as a blog and an online community where some of the world’s first SEO experts shared their research and ideas. We launched the Beginner’s Guide to SEO and our first Search Ranking Factors study, and that hub of industry expertise transformed into a small consulting firm and led us to create some of our first SEO tools.